Creating Emotionally Engaging and Culturally Relevant Translations with Transcreation

This case study outlines:

• How target audience information, such as buyer personas and local industry policies, can be integrated into the transcreation workflow
• The importance of collaborative communication to improve translation quality and increase approval rates
• How to navigate the intricacies of the creative translations without increasing production time

Learn how to create a high-functioning low-maintenance localization strategy by:

• Working with ISO-certified vendors to ensure only native-speaking translators are used
• Establishing a quality assurance framework for precise and consistent translations that require next-to-no edits (Yes, it's possible!)
• Automating repetitive manual tasks so your team have more time for strategic matters
• Setting up a scalable localization and translation strategy to ensure you don't need to recreate the wheel during crunch time

Machine translation for perfectly timed software releases for Snowflake

This case study outlines:

• The importance of running a pilot project for large translation projects to establish a customized translation process. This reduced translation costs by around 36%
• Snowflake's customized two-pronged translation process, which involves human translators and machine translation with human post-editing
• How Milengo set up automated systems for translation management to speed up workflows and reduce manual file handling.